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  • Wed. Oct 23rd, 2024
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    Tag: Upfronts

    Amazon exceeds internal target of .8 billion for upfront ad revenue in first year of Prime Video push
    News

    Amazon exceeds internal target of $1.8 billion for upfront ad revenue in first year of Prime Video push

    Amazon is on track to exceed its internal goal of $1.8 billion in upfront video advertising commitments, a person familiar with the financials confirmed to Deadline. The strong endorsement from advertisers follows a move by Prime Video last January to begin showing advertising for all film and television titles in the U.S. and nine other […]

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